Oct 15
2
Posted by randfish A concept we’ve covered regularly is what we call flywheel marketing , where the organic traffic, shares, and links you get from publishing one piece of content makes it easier for later pieces to see some success. One of the key pieces of that flywheel is the ability to get those social shares, and based on a recent study, we’re ready to admit it: We were completely wrong about that key piece
See the original post here:
Using Social Media as Your Primary (or Only) Link Building Tactic Probably Won’t Work – Whiteboard Friday